Tuesday, March 20, 2007

Really, nobody does rugby like Hong Kong!

Following the previous posting, I'm sure some of you who don't have terrestrial TV are eager to check out the video. Lucky you, someone has just posted it onto Youtube! Can't escape those hardcore digital users recording your every move, can you?

So take a look and enjoy. It's pretty full on and will hopefully be a huge success. I'll be posting the 30s when i find them....

THC

posted by THC @ 5:55 PM 0 comments

Sunday, March 18, 2007

Nobody does rugby like Hong Kong


And I'm not quite sure i want to do it again!

Man I'm happy it's done and over with. It's been a long process from conceptualisation to the whole thing being live. It's a great piece of advertising and I do hope it will be every bit entertaining as it was for us coming up with it.

Enjoy the work in the streets and the website (includes the TVC) via http://www.cathaypacific.com.hk

The Cathay Pacific / Credit Suisse Rugby Sevens is on March 30 to April 1 2007.

Cheerios
Giant Wheel of Stell aka THC

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posted by THC @ 4:40 PM 0 comments